How To Make Your CVB Sales Training Workshops More Interesting

By Rebecca Wright


Experts have indicated that a high level of engagement during workplace learning results in better outcomes from the same. Don't have to be a genius to see the need to tailor your CVB sales training programs towards that particular goal, do you? As for how you can go about it, there's a handful of techniques you could use:

Make it Practical: This you could do by incorporating real-world scenarios or case studies into the syllabus. Both are ideal tools for making the audience not only to pay attention, but also develop an emotional link with the concept being discussed. You could even take this a notch higher by introducing a challenge. This will compel the audience to figure out solutions on their own, thus making the experience more meaningful in everyday life.

Break it Down: Learning tends to be more effective when it involves the use of succinct modules. Besides, not all your employees will be able to find time to attend lessons while they're still attending to their respective roles. Both of these boxes can be checked by placing the key objectives in small pieces of training. Why not make these accessible via smartphones while you're at it?

Inject Some Humor: This will not only help you connect better with employees, but also encourage their participation as well. And there's no limit to the kind of humorous additions you could use. From witty comments to lighthearted banter, anything that could tickle their funny bones will work here. Just make sure to keep them positive and culturally-appropriate.

Take Advantage of Social Media: Would it be enough to discuss engagement without highlighting this platform? Clearly not. Setting up a dedicated channel where your employees can trade opinions and ideas will obviously enhance the impact of your program. You can also use the same to provide reinforcement in between tuition sessions.

Gamification: It's been proven plenty of times that the method of delivery is just as important as the subject(s) in a tuition program. In other words, you need to give your audience an incentive to pay attention by being interesting or entertaining. This starts with breaking down complex material into smaller doses, after which you could substitute bullet points with game elements. Such include rewards, badges and points, just to mention but a few of the ways through which you can make your sessions more interesting.

Utilize Videos: There's a good reason why this medium has exploded in popularity over the last few years. Studies have confirmed that the human brain processes visual data about 90 percent faster than raw text. It therefore goes without saying that integrating videos into your courses will not only make your job easier, but also improve comprehension among the audience. Plus, video content can be updated quickly without the high cost of reproducing printed materials.

Just like a product needs advertising to succeed in the market, it's important that you give your employees an incentive to embrace your training program. And you don't have to reinvent the wheel to do this -- it's just a case of transforming a mundane learning session into an exciting experience. Take note that a bit of creative thinking might be required when weaving these ideas into your strategy.




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